online experience Archives - Thanx Media https://www.thethanxmedia.com/tag/online-experience/ Delivering the right mix of technology and services Thu, 31 Aug 2017 02:08:43 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.thethanxmedia.com/wp-content/uploads/2017/03/cropped-x-logo-square-32x32.png online experience Archives - Thanx Media https://www.thethanxmedia.com/tag/online-experience/ 32 32 Part 2 | Overcoming B2B E-Commerce Channel Conflict https://www.thethanxmedia.com/part-2-overcoming-b2b-e-commerce-channel-conflict/ https://www.thethanxmedia.com/part-2-overcoming-b2b-e-commerce-channel-conflict/#respond Thu, 03 Aug 2017 16:15:10 +0000 http://txmedia.wpengine.com/?p=1711 Welcome to Part II of our four-part series on Optimizing the B2B Experience to Meet B2C Expectations. In this series we are looking closely at three key issues identified in the Forrester report “B2B E-commerce: A Trillion Dollars For the Taking”. Today we’ll talk about the potential for conflict between direct sales and e-commerce for B2B organizations. […]

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]]> https://www.thethanxmedia.com/part-2-overcoming-b2b-e-commerce-channel-conflict/feed/ 0 Part 1 | Optimizing the B2B Experience to Meet B2C Expectations https://www.thethanxmedia.com/optimizing-the-b2b-experience-to-meet-b2c-expectations/ https://www.thethanxmedia.com/optimizing-the-b2b-experience-to-meet-b2c-expectations/#respond Mon, 31 Jul 2017 16:15:32 +0000 http://txmedia.wpengine.com/?p=1710 In the Forrester report “B2B E-commerce: A Trillion Dollars For the Taking,” Andy Hoar does a great job of outlining the current challenges faced by B2B e-commerce organizations. Largely driven by the growing influence of the millennial generation, the Forrester report outlines three key issues facing B2B organizations: B2B buyers are growing increasingly impatient with suppliers that don’t […]

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