elements of e-commerce Archives - Thanx Media https://www.thethanxmedia.com/tag/elements-of-e-commerce/ Delivering the right mix of technology and services Mon, 01 Jul 2019 15:18:43 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.thethanxmedia.com/wp-content/uploads/2017/03/cropped-x-logo-square-32x32.png elements of e-commerce Archives - Thanx Media https://www.thethanxmedia.com/tag/elements-of-e-commerce/ 32 32 Elements of E-Commerce: Social Commerce https://www.thethanxmedia.com/__trashed/ https://www.thethanxmedia.com/__trashed/#respond Tue, 14 Nov 2017 19:28:28 +0000 https://txmedia.wpengine.com/?p=1873 Welcome to Thanx Media’s “Elements of E-Commerce” blog series. Follow along as we wade through the nuts and bolts of e-commerce technologies that you need to know. What is Social Commerce? Social commerce (short-hand: s-commerce) is e-commerce that relies on user recommendations and peer-to-peer interactions to advertise and sell products. It taps into the excitement […]

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]]> https://www.thethanxmedia.com/__trashed/feed/ 0 Referral Marketing Part III: How Tech Helps with the When & Where https://www.thethanxmedia.com/elements-of-e-commerce-part-ii-referral-marketing/ https://www.thethanxmedia.com/elements-of-e-commerce-part-ii-referral-marketing/#respond Mon, 16 Oct 2017 19:22:31 +0000 http://txmedia.wpengine.com/?p=1789 Thanks for coming back for Part III of our Referral Marketing talks. In Part I we looked at what referral marketing is and why it is important. In Part II we went through content and incentive ideas to get your customers talking. Now we’re going to look at how to run your program with technology […]

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]]> https://www.thethanxmedia.com/elements-of-e-commerce-part-ii-referral-marketing/feed/ 0 Referral Marketing Part II: Choosing Your Incentives & Content https://www.thethanxmedia.com/elements-of-e-commerce-part-ii-referral-marketing-choosing-your-incentives-content/ https://www.thethanxmedia.com/elements-of-e-commerce-part-ii-referral-marketing-choosing-your-incentives-content/#respond Tue, 03 Oct 2017 15:21:43 +0000 http://txmedia.wpengine.com/?p=1790 Getting the word out through referral marketing is a must, as we saw in Part I of our Referral Marketing discussion. But what is the best way to get customers talking? Choose two things wisely: 1) the incentives for referring a product and 2) the way you grab the attention of the person receiving a […]

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]]> https://www.thethanxmedia.com/elements-of-e-commerce-part-ii-referral-marketing-choosing-your-incentives-content/feed/ 0 Elements of E-Commerce | Referral Marketing: Part 1 https://www.thethanxmedia.com/elements-of-e-commerce-referral-marketing/ https://www.thethanxmedia.com/elements-of-e-commerce-referral-marketing/#respond Thu, 28 Sep 2017 17:51:15 +0000 http://txmedia.wpengine.com/?p=1788 Welcome to Thanx Media’s “Elements of E-Commerce” blog series. Follow along as we wade through the nuts and bolts of e-commerce technologies that you need to know. What is Referral Marketing? Friends don’t let friends buy junk. Referral marketing looks to that trust—it asks your customers to spread the word about your company and products. […]

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]]> https://www.thethanxmedia.com/elements-of-e-commerce-referral-marketing/feed/ 0 Affiliate Marketing Part II: The Right Publisher for Your Campaign https://www.thethanxmedia.com/affiliate-marketing-continued-right-publisher-campaign/ https://www.thethanxmedia.com/affiliate-marketing-continued-right-publisher-campaign/#comments Tue, 26 Sep 2017 16:35:34 +0000 http://txmedia.wpengine.com/?p=1775 In Part I of our Affiliate Marketing discussion, we went over the basics—what affiliate marketing is and what affiliate publishers can do for advertisers. But there are so many options, and so now we need to take a look at what type of affiliate advertising will best meet your goals. Finding the Right Forum Affiliate […]

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]]> https://www.thethanxmedia.com/affiliate-marketing-continued-right-publisher-campaign/feed/ 1 Elements of E-Commerce | Affiliate Marketing Basics https://www.thethanxmedia.com/elements-of-e-commerce-affiliate-marketing-basics/ https://www.thethanxmedia.com/elements-of-e-commerce-affiliate-marketing-basics/#respond Fri, 22 Sep 2017 15:26:48 +0000 http://txmedia.wpengine.com/?p=1774 Welcome to Thanx Media’s “Elements of E-Commerce” blog series. Follow along as we wade through the nuts and bolts of e-commerce technologies that you need to know. What is Affiliate Marketing? Affiliate marketing uses a third-party website (or other platform) to give buyers information about products and/or links to actually buy the product. Think a […]

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]]> https://www.thethanxmedia.com/elements-of-e-commerce-affiliate-marketing-basics/feed/ 0 Paid Digital Marketing Part II: Using Display Advertising https://www.thethanxmedia.com/elements-of-e-commerce-paid-digital-marketing-using-digital-advertising/ https://www.thethanxmedia.com/elements-of-e-commerce-paid-digital-marketing-using-digital-advertising/#respond Tue, 19 Sep 2017 16:11:19 +0000 http://txmedia.wpengine.com/?p=1739 Welcome to Thanx Media’s “Elements of E-Commerce” blog series. Follow along as we wade through the nuts and bolts of e-commerce technologies that you need to know. Banner ads, wallpaper ads (visuals that take over the whole webpage), pop-ups—you know, and maybe hate, all of these things. These are display advertisements and in this post […]

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]]> https://www.thethanxmedia.com/elements-of-e-commerce-paid-digital-marketing-using-digital-advertising/feed/ 0 Elements of E-Commerce | Paid Digital Marketing: Using Pay Per Click https://www.thethanxmedia.com/elements-of-e-commerce-paid-digital-marketing-using-pay-per-click/ https://www.thethanxmedia.com/elements-of-e-commerce-paid-digital-marketing-using-pay-per-click/#respond Fri, 15 Sep 2017 17:58:16 +0000 http://txmedia.wpengine.com/?p=1736 Welcome to Thanx Media’s “Elements of E-Commerce” blog series. Follow along as we wade through the nuts and bolts of e-commerce technologies that you need to know. What is Pay Per Click Marketing? It’s probably what you think it is: Pay Per Click (PPC) Marketing is advertising paid based on the number of times an […]

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]]> https://www.thethanxmedia.com/elements-of-e-commerce-paid-digital-marketing-using-pay-per-click/feed/ 0 Email Marketing Part II: Automation & Data Analysis https://www.thethanxmedia.com/elements-of-e-commerce-part-iv-email-marketing-with-automation-data-analysis/ https://www.thethanxmedia.com/elements-of-e-commerce-part-iv-email-marketing-with-automation-data-analysis/#respond Tue, 12 Sep 2017 15:48:57 +0000 http://txmedia.wpengine.com/?p=1734 In the first part of our email-marketing discussion we outlined how to create personalized and interactive emails to engage consumers. But how do you achieve personalized subject headings for each reader or send emails in response to an individual consumer’s behavior? You need tech that automates these functions and gathers and analyzes data on customer demographics […]

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]]> https://www.thethanxmedia.com/elements-of-e-commerce-part-iv-email-marketing-with-automation-data-analysis/feed/ 0 Elements of E-Commerce | Email Marketing: Personalization https://www.thethanxmedia.com/elements-of-e-commerce-part-i-email-marketing-with-personalization/ https://www.thethanxmedia.com/elements-of-e-commerce-part-i-email-marketing-with-personalization/#respond Fri, 08 Sep 2017 15:39:05 +0000 http://txmedia.wpengine.com/?p=1732 Welcome to Thanx Media’s “Elements of E-Commerce” blog series. Follow along as we wade through the nuts and bolts of e-commerce technologies that you need to know. Today we’re diving into modern email marketing. Emails are some of the strongest marketing tools available—email is 40 times as effective at engaging customers compared to social media. […]

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